Shaping Innovative Ideas of Management Students to Align with Industry Needs
In today's world driven by technology & internet, the corporate landscape is changing globally across countries. The introduction of new and innovative technology has changed industries dramatically, so that some are thriving while others are barely hanging on. Not only the service industries, such as marketing, retail, banking and insurance and even transportation, but even those in the manufacturing sector have been forced to adapt to change in order to survive in such a competitive environment. E-marketing, financial innovating, spike-to-hub model of supply chain, use of data for effective business analyses & decision have significantly upgraded present-day management education at many Business schools in leading countries including India.
Consequently, today, management education that is closely aligned with industry needs is not only playing an important role in students’ placements, but also creating a conducive environment for an overall cutting-edge teaching-learning experience for both faculty and students. Some of the challenges faced by a majority of management institutions are (a) Business schools largely focus on the academic curriculum without sufficient practical exposure; (b) Institutions implement only rote method of learning; (c) There is not much focus on business ethics, interpersonal and intercultural sensitivity; and (d) There is lack of diversity in the classroom. Considering these challenges, IMS Unison University has devised and implemented management curricula that are not only aligned with industry needs but also encourage maximum student participation throughout the program.
IMS Unison University, surrounded by lush green hills, close to heart of city Dehradun on Mussoorie Diversion Road, is well-known among the student fraternity for its vibrant academic and extra-curricular environment. Good academic milieu with positive vibes motivates students to enrich their knowledge in different streams of management along with honing their skills and attitude to position themselves as high-achieving corporate citizens. Having top priority for experience-based learning and as advised by Chancellor Prof. Gurdip Singh, former Vice Chancellor, RML National Law University Lucknow, the guest speakers’ sessions have been re-designed now as interactive sessions. Students at IMS Unison are not only considered at receiving end but are also encouraged to contribute their innovative ideas through group projects, case analysis and various student clubs.
With a clear vision for professional education, IMS Unison University (www.iuu.ac) has adopted many initiatives to meet the industry needs in different sectors. In just a few years, the quality of management education at IMS Unison University has been recognized and ranked third in Uttarakhand only after IIT Roorkee and IIM Kashipur by a business magazine 2018. With approximately 2000 students from different part of India, as well as from neighboring countries, IMS Unison has positioned itself as one of the most preferred destinations in various streams of undergraduate and post-graduate management education like MBA, IMBA, Hospitality Management, Mass Communication, Legal Studies and Liberal Arts. Keeping in view the larger perspective of industry needs, there is also great value in having faculty members who are capable of teaching across the entire portfolio of programs rather than just in the MBA program.
Today, the brand value of IMS Unison University is known for its following strengths:
Highly qualified and supportive top management
Excellent infrastructure and teaching aids at par with any premium institution
Attractive location of university campus
System-driven approach with welldefined policies
Superior quality of faculty members and students
Separate hostel facilities for boys and girls In addition to the above, the Doon culture of schooling has supplemented the quality intake in terms of communication along with academic discipline and sincerity with programs. The University believes that its avowed goal of discipline and sincerity will ensure that each student receives the most from her/his education. This is crucial for maintaining a positive atmosphere not only in the classroom but also for supporting students beyond classroom learning. At IMS Unison, they are finding that each program portfolio needs to be actively managed. Specifically, new programs must be well-researched in terms of assessing the market potential. Further, the management as well as faculty must inject thought leadership into the programs so that they are indeed cutting-edge. Developing this type of high-impact learning experience requires that both the industry and the management institute contribute their best to the program creation process.
On the way to positioning IMS Unison University is among the best educational institutions in India. Chairman Sh. Amit Agarwal’s vision, support and his preferred choice for “Best One” in terms of infrastructure as well as Human Resources has made it possible to poise the university for achieving and surpassing its goals in coming years.
For more details contact; IMS Unison University, Makkawala Greens, Mussoorie Diversion Road, Dehradun-248009 Contact No: 0135-3000610-14 Email Id: admission@iuu.ac
Dr Ravikesh Srivastava Pro Vice Chancellor IMS Unison University and Former Professor & Dean Academics IMT Ghaziabad
In today's world driven by technology & internet, the corporate landscape is changing globally across countries. The introduction of new and innovative technology has changed industries dramatically, so that some are thriving while others are barely hanging on. Not only the service industries, such as marketing, retail, banking and insurance and even transportation, but even those in the manufacturing sector have been forced to adapt to change in order to survive in such a competitive environment. E-marketing, financial innovating, spike-to-hub model of supply chain, use of data for effective business analyses & decision have significantly upgraded present-day management education at many Business schools in leading countries including India.
Consequently, today, management education that is closely aligned with industry needs is not only playing an important role in students’ placements, but also creating a conducive environment for an overall cutting-edge teaching-learning experience for both faculty and students. Some of the challenges faced by a majority of management institutions are (a) Business schools largely focus on the academic curriculum without sufficient practical exposure; (b) Institutions implement only rote method of learning; (c) There is not much focus on business ethics, interpersonal and intercultural sensitivity; and (d) There is lack of diversity in the classroom. Considering these challenges, IMS Unison University has devised and implemented management curricula that are not only aligned with industry needs but also encourage maximum student participation throughout the program.
IMS Unison University, surrounded by lush green hills, close to heart of city Dehradun on Mussoorie Diversion Road, is well-known among the student fraternity for its vibrant academic and extra-curricular environment. Good academic milieu with positive vibes motivates students to enrich their knowledge in different streams of management along with honing their skills and attitude to position themselves as high-achieving corporate citizens. Having top priority for experience-based learning and as advised by Chancellor Prof. Gurdip Singh, former Vice Chancellor, RML National Law University Lucknow, the guest speakers’ sessions have been re-designed now as interactive sessions. Students at IMS Unison are not only considered at receiving end but are also encouraged to contribute their innovative ideas through group projects, case analysis and various student clubs.
With a clear vision for professional education, IMS Unison University (www.iuu.ac) has adopted many initiatives to meet the industry needs in different sectors. In just a few years, the quality of management education at IMS Unison University has been recognized and ranked third in Uttarakhand only after IIT Roorkee and IIM Kashipur by a business magazine 2018. With approximately 2000 students from different part of India, as well as from neighboring countries, IMS Unison has positioned itself as one of the most preferred destinations in various streams of undergraduate and post-graduate management education like MBA, IMBA, Hospitality Management, Mass Communication, Legal Studies and Liberal Arts. Keeping in view the larger perspective of industry needs, there is also great value in having faculty members who are capable of teaching across the entire portfolio of programs rather than just in the MBA program.
Today, the brand value of IMS Unison University is known for its following strengths:
Highly qualified and supportive top management
Excellent infrastructure and teaching aids at par with any premium institution
Attractive location of university campus
System-driven approach with welldefined policies
Superior quality of faculty members and students
Separate hostel facilities for boys and girls In addition to the above, the Doon culture of schooling has supplemented the quality intake in terms of communication along with academic discipline and sincerity with programs. The University believes that its avowed goal of discipline and sincerity will ensure that each student receives the most from her/his education. This is crucial for maintaining a positive atmosphere not only in the classroom but also for supporting students beyond classroom learning. At IMS Unison, they are finding that each program portfolio needs to be actively managed. Specifically, new programs must be well-researched in terms of assessing the market potential. Further, the management as well as faculty must inject thought leadership into the programs so that they are indeed cutting-edge. Developing this type of high-impact learning experience requires that both the industry and the management institute contribute their best to the program creation process.
On the way to positioning IMS Unison University is among the best educational institutions in India. Chairman Sh. Amit Agarwal’s vision, support and his preferred choice for “Best One” in terms of infrastructure as well as Human Resources has made it possible to poise the university for achieving and surpassing its goals in coming years.
For more details contact; IMS Unison University, Makkawala Greens, Mussoorie Diversion Road, Dehradun-248009 Contact No: 0135-3000610-14 Email Id: admission@iuu.ac
Dr Ravikesh Srivastava Pro Vice Chancellor IMS Unison University and Former Professor & Dean Academics IMT Ghaziabad
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